Taameer Real Estate, a respected name in property development, sought to evolve its brand identity to align with the growing demands of the luxury real estate market. Recognizing the need for a sophisticated, modern, and upscale image, Taameer partnered with JBR Communicators to lead a complete rebranding and communications overhaul.

JBR Communicators developed and executed a comprehensive rebranding and communications strategy, positioning Taameer as a modern, forward-thinking luxury real estate brand. We delivered a refined brand identity complete with a new logo, elegant visual guidelines, and a complete suite of high-end marketing collaterals including brochures, flyers, and corporate presentations. A targeted billboard campaign was launched to elevate visibility in key luxury zones. JBR also took over full social media management—crafting elevated, audience-specific content to drive engagement and strengthen brand storytelling across platforms. We also supported the successful launch of new real estate projects through tailored branding materials and creative design concepts.

We developed and executed a comprehensive rebranding program, introducing a refined brand identity anchored by a new logo, elevated visual guidelines, and a suite of high-end marketing materials. From brochures and flyers to corporate presentations, every element was crafted to project sophistication, credibility, and trust.

To amplify reach, JBR designed the creatives for a strategic billboard campaign in premium districts, ensuring visibility in areas frequented by the target luxury audience. We also assumed full responsibility for social media management, curating content that reflected Taameer’s new positioning and reinforced brand storytelling with consistency and style.

Our role extended to supporting the launch of new real estate projects, delivering tailored branding materials, creative design concepts, and campaign assets that captured the attention of prospective buyers and investors.

The rebranding has led to heightened visibility in the market, stronger engagement across digital channels, and an improved perception of Taameer as a modern, upscale real estate brand — successfully repositioning it for long-term growth in the luxury property segment.